Najib Club's 'cool' way to win young voters

As the prime minister tries to push the cool factor to good girl support, the little-known bar seems to be attack the right notes.

Established in April, the Najib Razak Club, or right away rechristened NRC11 to "keep it cool", appears to be targetting the right demographics as Najib's project - immature voters.

NONEBut those attending the club's events would be hard-pressed to find anything ostensibly domestic about it.

The organisation of do-gooding youths (mostly alumni of the United Kingdon as well as Eire Council of Malaysian Students, UKEC) organize talks, do charity work, participate in futsal competitions as well as watch football during mamak grill radio sets.

And unlike Najib, (above) who is forthcoming about gaining political suppor! t from the 'bro's out there, frequency anything about NRC11 - the array eleven since which is the PM's prime - smells of politics.

"The NRC11 is the bar which carries out nation-building initiatives to definitely good our community as well as people. We hold in the values, prophesy as well as ideals of Najib (Abdul) Razak, our prime minister, though you have been not linked to any domestic party," the sharp website reads.

According to the website, the bar supports the PM's mutation skeleton as well as exists since it wants these skeleton implemented.

"We know which no government is undiluted as well as there have been times when they have mistakes as well as wrong decisions. And you do not always agree with them... That is why they have to know what people think as well as why,! " it sta tes.

Upin & Ipin as well as nation-building

Malaysiakini's peek in to one of their programmes, the Nation-building Series talks, this time by the brain behind the popular existence Upin & Ipin - Burhanuddin Md Radzi - found something same to an entrepreneurial talk.

NONEFifty-odd attendees who huddled during the centre of the ballroom of the upmarket Hilton Sentral listened to the former oil as well as gas male excavate in to the mechanics behind his existence company, Les' Copaque.

The serf audience, in their twenties or early thirties, appeared engaged as well as were enthralled during how Burhanuddin had even allowed pirates to promote his products.

Not most opposite to popular discussion Ted Talks, the Nation-building Series crop up to be the celebration of Malaysian success stories, as well as whatever message was sold which night, the assembly appeared to be buying it.

Others who had formerly oral in the array embody journalist Karam Singh Walia, football commentator Shebby Singh as well as Talentcorp chief Johan Merican, with the initial talk in May by Performance as well as Management Delivery Unit (Pemandu) directors Alex Iskandar Liew as well as Eugene Teh.

The plush venue raises questions of funding, though organisers demand which it was Burhanuddin who had feet the bill. The subsequent talk by Leadernomics owner Roshan Tiran, is additionally scheduled there.

Other activities, they claim, is by corporate sponsorship by companies who despite their munificence crop up to have opted not to announce their association with the club.

Sources tighten to the bar additionally exhibit which the PM has additionally secretly visited NRC11's bureau during KL Sentral, raising questions as to either it receives proceed backing from the male himself, financia! lly or o therwise.

Najib's only public coming with the bar so distant was upon June twenty-six for the breakfast event during the nasi kandar grill upon June 26.

"The Najib Razak Club (NRC11) initial assembly during the nasi lemak grill in Subang Jaya was the sharp-witted as well as warm event. Great to encounter them all," the PM tweeted as endorsement which day.

Benign though absolute club

The participation of ma! ps marki ng constituencies marginally won by BN upon the bureau walls additionally raised eyebrows, though organisers demand the maps have zero to do with the bar as well as were put up "just for fun".

They additionally deny claims by sources tighten to the bar who indicated toMalaysiakini which the club, albeit "benign", is partial of "a incomparable strategy for communications as well as personal branding to push the centrist agenda".

The convenors say which the PM is not behind the club, though which the idea had struck youths attending one of Najib's assembly with his 'Facebook friends'.

Whatever the bar might be, experts hold they have been sending the right message.

Jay Jaboneta, who pioneered the social media branding team for Filipino President Benigno S Aquino III, pronounced by the bar Najib is saying which he is receiving the younger generation seriously.

"Rarely does the head of state reach out identical to this. we think this is the good pierce upon the PM's partial as well as should unequivocally be taken in the positive light.

"This is sending the message to Malaysia's girl which the PM is seeking during them as partners in nation-building as well as as destiny leaders of Malaysia which he's not only investing time as well as resources to woo them though he is additionally investing in people as well as organisations to equip them as well as be rebuilt for the future," he pronounced in an email interview with Malaysiakini.

NONEJaboneta, whose work for Aquino involved using social media to turn feelers for the president, however, combined which fixing the bar after the prime minister might not be too wise, alternative names identical to Future Leaders Club would better benefaction the inlet of the effort.

Universiti Malaya domestic scientist Noor Sulastry Yurni Ahmad, (left) whose area of investigate is immature voters, additionally gave the pierce the thumbs up, particularly after identical efforts in South Korea gained success.

"It shouldn't be viewed as cosmetic... this proceed was used in the big approach in South Korea to target girl as well as it provided the platform for the immature to connect with the leaders."

In South Korea, she said, sports is really popular among the immature as well as used as the vehicle to reach girl voters with most success.

"I hold selling Brand Najib will raise BN's (appeal) among supporters," she said.
Malaysians Must Know the TRUTH

Courtesy of Bonology.com Politically Incorrect Buzz & Buzz

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