AirAsia - Now and Then


Please find below an Air Middle East 'Press Release' which was released in 2004 when Abdullah Ahmad Badawi was a Prime Minister as well as Air Middle East was a '4th floor boys' National Airlines.


The snakey as well as sneaky language of a Press Release, especially a part upon a Minister's concern about dubious advertisements, is rather perplexing. But afterwards again this Press Release was released when a country was under a clutches of a 4th floor.


Would a Najib Razak Government endure such nonsense?


Charles Moreira, who reminded me(via his comment)of this barbarous Press Release is not assured which a Government wouldn't.

Charles F Moreirasaid...Government didn't have a balls before, will it have now?






Press Releases


6 January2004


AirAsia as well as a Ministry of Domestic Trade as well as Consumer Affairs Malaysia Resolve Issue of "Misleading" Advertisements


The Domestic Trade as well as Consumer Affairs Ministry, Malaysia has given AirAsia a "go ahead" to go upon with its advertisements of low fares following a assembly hold between AirAsia's Management group with ! a method headed by its Director General of Enforcement, Abdullah Nawawi Mohamad.


The preference was given at a assembly hold as a actuality finding mission, following reports upon a airline's "misleading" advertisements.


Speaking today after a meeting, AirAsia's Chairman, YBhg. Dato' Pahamin A. Rajab said,


"We have been happy which you can put this issue in reserve as well as move forward.

We would like to appreciate a Ministry of Domestic Trade as well as Consumer Affairs, as well as a Malaysian Government for resolving a issue quickly as well as permitting us to concentration upon a business.


We will setup meetings with officials from a Ministry of Cultural Arts as well as Tourism, to plead ways of partnership to grow tourism as well as a low transport transport market in Malaysia.


The method has concurred which there were no issues upon a misinterpretation of a advertisements placed by AirAsia as well as which it (the advertisements)has no goal to mislead.


The method hashowever forked out which confusion may have arisen due to miss of bargain of a advertisements, particularly by initial time flyers with AirAsia who have been not informed with a airline's unique as well as innovative concept.


The Domestic Trade as well as Consumer Affairs Minister! Tan Sri Muhyiddin Yassin have additionally commented thatAirAsia should insist its low transport intrigue to consumersas a judgment is still relatively new.


"We welcome a minister's idea as well as have progra! mmed for highway shows to strech out to more people as well as insist a low fares concept.We will go upon to advertise a low fares as practiced previously," pronounced Tony Fernandes, CEO of AirAsia.


He serve continues, "It is always a low transport when you book a seat upon AirAsia, no matter if you get a RM 1.99 transport or any alternative fare.


Our lowest transport represents as much as 80% assets as well as a top transport is still 20% reduce compared to alternative full use airlines.


We understand which a little people, mostly initial timers upon a flights, may not be informed with a concept; as a result you will go upon a PR effortsto teach a public upon thismatter."


AirAsia's advertisements have been identical to those used by alternative low fares foreign airlines such as EasyJet, RyanAir as well as Virgin Blue, which have been governed by stricter advertising discipline in their particular countries.

For f! ull pres s release click: http://www5.airasia.com/site/en/pressRelease.jsp?id=2e7ec73f-c0a8c85d-177e6b40-34fe65ea


- APANAMA
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